Digital Marketing Trends for 2013

How are you going to grow your online business this year? The presentation below provides an excellent overview of the key trends that are transforming the way we can connect with consumers through the digital medium. The points in relation to converged media and visual storytelling are particularly insightful and well worth a read. Give [...]

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Introducing Simply Online – A New Brand For A New Year

Pulse Online Consulting is pleased to showcase our new brand – Simply Online – that we have launched today. The new Simply Online side of the business will focus solely on website design and development, while Pulse Online Consulting will continue to cater to the more specific online marketing, seo and digital strategy projects.

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Hot off the development server – Apples & Pears Girl’s Clothing

The latest Pulse project has just gone live in the past few hours and this time the client is a bit closer to home. My wife Michelle is the driving force behind Apples & Pears Boutique, an online clothing store for girls, focusing on quality unique styles. Like Apples & Pears on Facebook and receive [...]

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Responsive web design

Responsive web design is fast becoming a default requirement for any website and here at Pulse all our new developments are coded using responsive techniques. So what is responsive web design? It is the accessibility of content across all devices, so the design and layout is optimised no matter what you are accessing the site [...]

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Recent Web Development Work

The pace continues here at Pulse, with a fairly mad couple of months behind us. The highlight has been travelling to London and doing some work for one of our main clients around the Olympic Games. Pulse developed an integrated online event management, live tracking and communications platform (bit of a mouthful, I know!), to [...]

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Google Analytics & Browser Size Analysis

Google has just integrated the Google Browser Size tool within Google Analytics, to further advance the In-Page analytics features. This is a damn useful tool given the plethora of devices used to access sites these days. You can see an example of it in action on one of my own sites below: If you can’t [...]

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What’s been going on in the world of Pulse?

It’s been a while between posts (62 days!), so it’s probably a good time to provide an update to prove I haven’t been slipping out for too many surfs. It has been a crazy couple of months with new clients from the US, Canada, Australia and Costa Rica coming on board. There has also been [...]

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Content marketing video from Coke – part two

Here is part two of the excellent Coca Cola Content Strategy 2020 video. If you missed part one, view it here: Coca Cola Content 2020 Part One

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Gift Baskets

We recently completed the coding for a new gift baskets website – www.fantailmarketing.co.nz. This is another example of the client providing the design with our requirement being to code the site – we have completed a few of these projects recently and they have worked extremely well, with good communication essential to the success. This [...]

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Content marketing – must watch video

This video is the best I have seen in terms of outlining how content marketing is changing the whole media landscape – if you are involved with online media in any way, this is essential viewing.

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