Blair has worked in the online industry since graduating from university with a BComm majoring in marketing in the late '90s. Having dabbled with the Internet while studying at Otago, he knew immediately the area he wanted to focus his career on.
Upon graduating, Blair's first role was working for a mobile Internet company based in Berlin, Germany. After experiencing the joys of German efficiency (and the odd fine German beer), the company packed him off to London to set-up the UK operations. Despite launching the UK business during the dot com bust of 2000, Blair was undeterred and upon returning to New Zealand established several online businesses. Not content with working solely on his own businesses, Blair has continued to work with some of New Zealand's leading (and more niche focused) websites over the past ten years.
The Internet has completely changed the way we do business and opened up previously inefficient markets. Information has never flowed so freely and the potential market size for many businesses has exploded. For smart businesses - no matter how big or small - this equates to massive potential, not only from a purely revenue focused point of view, but also from a cost saving/ROI perspective. As well as building my own online businesses, I am passionate about working for clients to help them leverage the opportunities that exist online.
Think of Pulse Online Consulting as your online partner - we simplify the mind boggling array of options for you and convert these in to results that directly impact your bottom line.